3 Ways CRE Technology Helps You Budget Your Brokerage Business More Effectively


Daniel Levison | November 15, 2019

Whether you’re an independent contractor working for a larger brokerage firm or a managing broker or principal of your own brokerage company, today’s CRE technologies can help you build, grow, and manage a more productive and profitable business.

Having managed a boutique brokerage business of twenty independent agents in the early 2000’s, trying to effectively gauge our companies revenue, receivables and projected opportunities, in order to determine the expense side of our business was nearly impossible. Trying to get our agents to complete spreadsheets projecting deals was like having teeth without novocaine. 

With today’s CRE technologies, agents and managing brokers can utilize “real time” data to gauge current revenue, receivables, and opportunity revenue to more effectively budget the expense side of your business. 

Today’s technology platforms can be effective whether it’s a one-person business or 100-agent company. Even if you’re an independent contractor working at a larger company, you’re running a one-person business, or a team within the larger brokerage company.

With so many new products evolving to help the CRE industry become more productive and a more professional image, the ability to instantly have access to critical information on house, team, or agent revenue can give us all keener insight on how much money there might be to spend on new services and platforms for agents and teams. The right technology allows all of us to be more productive. More productivity typically means an improved bottom line.

CommissionTrac is an OET, operational efficiency technology platform, focused on helping brokerage companies automate and distribute real estate commissions, as well as, providing agents, managing brokers, and principals the “real time” data and tools they need to run more productive and profitable businesses.

To see why Techstars Atlanta and Cox Enterprises are lead investors in CommissionTrac, and to find out how you can use our platform to gain clarity and insight on your brokerage company’s  performance, pipeline projections, agent and company receivables, commission split plans, invoicing, and distributions, visit our website at www.commissiontrac.com and request a demo.

Author: Daniel Levison – Chairman CRE Holdings (Atlanta Investment Properties, CommissionTrac, Sharedspace) and Turner Levison, CEO (CommissionTrac)


Subscribe to our weekly updates!